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  1. Perfect Delivery - multichannel order orchestration, incorporating 3rd party data & scenario planning SupplyChainINTENT Virtual Boardroom Discussion 03/03/21 With Expert Input from Vikram Singla, Oracle Multichannel / D2C order orchestration Drivers for multi-channel / D2C models Investments in this area are often easiest to justify in the context of customer experience and the data/insight that direct contact brings, particularly if channel partners are providing limited data on end customers Customisation and personalisation can both help establish a D2C
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