Perfect Delivery - multichannel order orchestration, incorporating 3rd party data & scenario planning
SupplyChainINTENT Virtual Boardroom Discussion 03/03/21
With Expert Input from Vikram Singla, Oracle
Multichannel / D2C order orchestration
Drivers for multi-channel / D2C models
Investments in this area are often easiest to justify in the context of customer experience and the data/insight that direct contact brings, particularly if channel partners are providing limited data on end customers
Customisation and personalisation can both help establish a D2C